about us

Creating and measuring user experience since 1999

Interface Guru makes extensive use of paper prototypes

Founded by CEO Cia Romano in 1999, Interface Guru helped establish information design and usability as routine practices in digital product development. We are a small, highly focused consultancy with a reputation for transforming the way our clients approach digital media.

Trusted advisors on digital media

Get the long view on digital media. We’re industry-agnostic, using best practices based on research and over 50 years of cumulative experience. Director of Digital Strategy Sean Fitzpatrick launched one of the world’s first online newspapers – complete with user communities – in 1995. Whatever your challenge, it’s likely we’ve seen it before.

Research-based methodology

Our key advice: Don’t start with pretty visuals. Who are the users? What kind of experience do they expect from you? Our services are based on the proprietary Usable Times 5™ methodology - five benchmarks developed after hundreds of hours of observing behavior in the usability laboratory.

Download our media kit • Contact us today
Visit our blog: Collaborate or Die
Logos of some of our clients

Media

  • Lifetime
  • TV Guide
  • Playboy
  • Cosmopolitan
  • Seventeen
  • Crain's TV Week
  • Athletic Business
  • Crain's Pensions & Investments
  • Allured
  • Metcalf Institute
  • Kiplinger
  • Old Farmer's Almanac
  • Dr. Weil
  • IEEE Spectrum
  • Penton Media

Sciences

  • NOAA - National Oceanic and Atmospheric Administration
  • Inner Space Center/University of Rhode Island Graduate School of Oceanography
  • Zooniverse
  • Centers for Ocean Science Education Excellence
  • University of Arizona Science: Flandrau
  • LSST - Large Synoptic Survey Telescope

Technology

  • IEEE
  • IEEE Computer Society
  • IEEE Publications Operations
  • GoDaddy
  • Apriva
  • Veeco

Non-Profits

  • ASAE - American Society of Association Executives
  • NRECA - National Rural Electric Cooperative Association
  • University of Arizona Libraries
  • Higher Learning Commission
  • Magazine Publishers of America
  • University of Arkansas School of Architecture

Attractions & Museums

  • Shedd Aquarium
  • Chicago History Museum
  • National Museum of The United States Air Force
  • Pima Air and Space Museum
  • Miramar Air Show