It’s ironic that online check-out – the point in ecommerce at which users are most sensitive – is the point where many Web sites fail to provide the brand consistency that users need to feel confident about entering personal information and credit card numbers. Abrupt interface changes (from the main Web site to the ecommerce application) are the most common – and most destructive... [Read more]
Best Practices for Digital Product Design
Recently some of our brightest colleagues have been singing the praises of HP’s MagCloud platform. The true value as we see it is the ability for publishers to leverage archived content, allowing readers/users to assemble customized print products that meet *their* priorities. According to HP, “MagCloud is a tool for a professional or mainstream publisher to create a publication that is... [Read more]
Clearly e-commerce is far from dead – it leads growth in retail even during this global economic downtown. Yet usability problems, which negatively affect sales, are rampant. Why has this problem remained with us since ecommerce first began? In August of 2001, the dot-crash was roaring, about to be amplified by the events of 9/11. Early obits for the Web were popular. So it was that usability... [Read more]
My longtime partner in Internet adventure, @jackpowers, posted this today: @Jack Powers Eff usability, I love great design. RT @onextrapixel Characteristics of Less Conventional Websites w/Examples http://bit.ly/19iDHq So I checked it out. Jack’s got excellent taste, and the examples provided by Charlotte at onextrapixel.com are gorgeous, modern, compelling. My take: I adore great design.... [Read more]

