User profiles identify primary user characteristics, as well as their primary tasks.
- Quantifies critical facts about your users
- Prioritizes users and their tasks
- Serves as the basis for all usability research and information design.
- The user profiles can be extended into personas - fully developed profiles used in product design.
User profiles are the core of excellent user experience. Who are your three primary users? What are their priorities?
Our user profiles matrix combines your existing understanding of your users with Interface Guru's research-based usability expertise. This simple yet powerful deliverable is the foundation on which all user-centric strategy is based. We extend traditional demographics into highly specific descriptions of users, focusing on technology: their attitudes, usage patterns, and level of technical literacy.
Validate product designs with personas - an extension of user profiles
Once we've clearly defined your users, we can further develop our understanding of them through the creation of personas. Personas bring your users to life, providing context and detail. These fictional "people" serve as proxies for your real-life audience, and are invaluable when optimizing an existing Web site or designing a new one.
Contact us to learn more about how usability testing and analysis, information architecture, user interface design and usability training dramatically improve your Web site. , 520 744 6911